Everything Salon Pros Should Know About BBFree
Powerful smoothing with modern science and high demand results
Savvy & Shine is the authorised distributor of BBFree for Northern Ireland, Ireland and the UK market. We provide certified products and training for salons that want predictable results, strong repeat business and client satisfaction from every smoothing or colour service.
BBFree is the next evolution in professional smoothing treatments. It delivers smooth, frizz-free, shiny hair for up to 12 weeks without formaldehyde or formaldehyde derivatives in its formula.
Why salons choose BBFree
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Professional-grade smoothing treatment developed for all hair textures.
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No formaldehyde, methylene glycol, formalin or other derivatives.
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Works inside the hair structure to realign bonds rather than coating the surface.
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Delivers up to 12 weeks of smooth, manageable hair.
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Strong demand from clients with frizz, curl, wave or coarse hair.
BBFree Explained
BBFree (Brazilian Blowout FREE Smoothing Treatment) uses patent-pending technology that temporarily manipulates hair bonds without breaking them. This creates smooth results without risk of damage or harsh chemicals. The system includes:
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Smoothing Base + Activator
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Advanced Rapid Chelating Cleanser
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Finalising Laminators
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Aftercare products designed for longevity
How BBFree Works
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Prep & cleanse: Use the specialised Micro Chelating Cleanser to remove buildup and open cuticles.
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Mix solution: Equal parts Smoothing Base and Smoothing Activator.
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Apply evenly: Apply mixed solution section by section.
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Process: Leave on hair for the recommended time based on hair type (often around 45 minutes on coarse hair).
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Blow dry & flat iron: Align bonds and lock in smoothness.
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Finalizing Laminator: Restore pH and seal in the treatment.
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Aftercare: Recommend salon-stock aftercare for longer lasting results.
Average salon service time is about 2 hours.
FAQ – BBFree
Is there formaldehyde in BBFree?
No. BBFree is formulated without formaldehyde or any derivative.
Who is suitable?
Clients with frizzy, curly, wavy or difficult-to-manage hair. Avoid clients with severely over-processed hair.
Can I do colour before or after?
Root touch-ups and direct dyes are fine the same day. Full colour or lightening needs a 2-week window before or after.
How long does it last?
Results remain smooth for up to 12 weeks.
Can I do BBFree on extensions?
Yes on human hair extensions; avoid synthetic fibres.
Why Your Salon Should Stock BBFree
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Adds a high-value service that clients ask for.
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Repeat demand generates stable revenue.
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Aftercare products drive retail sales.
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A simple certification process prepares stylists quickly.
Add Brazilian Bond Builder (b³) to Your Services
b³ Brazilian Bond Builder strengthens hair during colour services. It mixes into lighteners or colours to protect and maintain hair integrity.
Benefits:
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Protects bonds during chemical services.
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Improves colour retention and shine.
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Works with all colour and lightener formulations.
Many salons raise colour service pricing when adding b³ because of the enhanced results.
Certification and Training
Savvy & Shine supports your team with:
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Online and live training options.
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Certification that boosts confidence and service quality.
Start Offering BBFree Today
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Contact Savvy & Shine for product and training access.
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Get certified.
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Stock aftercare products to extend client results.
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Promote on your social and in salon.
Savvy & Shine is your official distributor across Northern Ireland, Ireland and the UK. Add premium smoothing and bond-building services that clients request.