Repair Broken Bonds for Healthier, Stronger Hair and Longer-Lasting Colour

Brazilian Bond Builder (B3) is a breakthrough professional tool clinically shown to penetrate the cortex of the hair, and proven to reattach the bonds that are broken during all colour services by utlising an anhydrous delivery system and specifically engineered co-polymer to dramatically reduce damage while improving colour retention with no change to developer and no added processing time.

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Damage results from a combination of many factors; not just from chemical services, daily styling, or environmental stress. When hair is coloured or Lightened, the bonds that make up the cellular membrane complex are broken so that colour can either be deposited or in the case of lightening, removed. As the cellular membrane complex comes back together, many of these crucial bonds no longer fuse, leading to the rapid deterioration of the cuticle and cortex cells responsible for supporting the inner structure of the hair.

b3 Brazilian Bond Builder works at the cellular level, targeting and repairing the broken and compromised bonds that cause hair to break over time without hindering or altering the colouring process.